Who would be the audience for our media product?
For our opening title sequence we were hoping to target an audience of 15-25 years of age, both male and female. We chose this age group because most horror movies are targeted at this age, also the characters filmed in our opening title sequence were all at the similar age and all enjoyed horror movies their selves.
As part of our product we had to go out and identify our audience for the opening title sequence 'Spiridon'. This short film concludes that the audience for our opening title sequence is males and females between the ages of 15 and 25. We decided upon this because most males would focus their attention on the female character and the females are known to enjoy watching horror the most.
As part of our product we had to go out and identify our audience for the opening title sequence 'Spiridon'. This short film concludes that the audience for our opening title sequence is males and females between the ages of 15 and 25. We decided upon this because most males would focus their attention on the female character and the females are known to enjoy watching horror the most.
Within our interviewing video we chose to interview people from a mixed gender and related to our target age for our OTS. As it is rated a 15 we chose to stick around this age bracket to see what opinions they had on it, rather good feedback or bad. We asked "did you enjoy our horror, and why?", we chose to ask this question because it give there sense of opinion towards our OTS there feedback was the most suitable as there were aged at our target audience. There opinons were valuable to see if their age group would enjoy our OTS; also their criticism helped us as a group to see our strength's and weaknesses in our OTS. This led us to see where we could improve on.
We decided to age our OTS at a 15. The reason for this is that we believe our footage would be too distressing for the younger viewers. For example, the little boy pushing the babysitter against the wall and dragging her around - this could influence the younger viewers to act in a similar way.
A couple of people believed that the rating should actually be a 12 instead of a 15 but the majority thought a 15 was suitable. From this feedback, we still kept with the age rating as a 15 because as a group we felt this is the most suitable. |